69% increase in Leads Acquisition For B2B Company

SEO Case Study

B2B case study lead results

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Increasing YoY Organic Traffic by 90% For B2B Company

Our client, a B2B company in the temperature measurement industry was looking for an SEO agency to improve brand awareness, target relevant audiences, and generate more leads.

With the right keywords, improving the user experience and a content marketing strategy, we helped our client become a market leader within the industry.

Our SEO campaign paid off, and we increased their organic traffic by 90% and their lead acquisition by 70% in 12 months.

Find out our exact SEO strategy and how we were able to help this client achieve their incredible results.

The Challenge

Though the website had a lot of traffic, the newly designed website was struggling with leads conversions. After working with a different SEO agency, the team needed our help to increase the user experience across the website, fix technical issues and work on the on-page optimisation to help reach the right target market.

The Solution

Our team successfully enhanced the online visibility and conversions through a targeted SEO strategy. We began by working on the category and product pages, incorporated targeted keywords, added engaging images, and addressed common questions. 

We then shifted our focus on improving website usability, navigation, CTAs and technical fixes which included increasing the site speed. Finally through a solid content marketing strategy and white hat backlink campaign, we achieved significant results.

The Results

In 12 months, our SEO campaign achieved a huge increase in keywords ranking from 1847 keywords to 3251 with hundreds more ranking in the top #1-10 positions. 

On-page optimisation, improving the user experience, fixing technical issues and site speed, new content and a strong backlink strategy resulted in a huge increase in the number of leads, establishing a strong foundation for future growth.

What we did

Key Deliverables of the B2B Project

YoY Users Change Organic SEO
B2B Organic Keywords

Generating Leads for B2B Companies Across The UK

We're specialised in generating B2B leads for businesses all over the UK. If you're ready to take your SEO efforts to the next level, get in touch.

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