525% YoY increase in Organic Traffic For Graphic Design Agency
Web Design & SEO Case Study
Logo & Graphic Designer in Berkshire
About The Graphic Design Agency
The creative design agency, based near Reading in Berkshire, offers graphic design services from logo design and signage to brochure design and illustrations.
With a solid SEO strategy along with a new website design optimised for CRO, we helped the agency increase their online visibility both locally and nationally.
The results were pretty incredible too – our hard work paid off and they increased their organic traffic by 525% in just 12 months.
Keep reading to see their transformation and our project deliverables.
The Challenge
- No keyword strategy
- Business struggling to rank for target keywords
- Very low and poor leads
- No authority within the industry
- Web pages designed without considering user experience or SEO on-page best practices
With a website that was struggling to get traffic and conversions, the agency needed our help with a new website and putting together a list of profitable keywords that would help boost the company’s search visibility.
The Solution & Results
- Research industry and competitors to find and narrow down a set of highly-targeted and relevant keywords.
- Created a new website with an easy to use site structure for good user experience.
- Added new keywords to existing web service pages and develop a content strategy to help build new pages.
- Created reviews, backlinks, site mentions, etc. to boost the site’s domain authority and online visibility.
- Used Google Business Profile optimisation to increase local rankings.
Understanding the graphic design industry and its competitors was essential to get into the mind of the target audience.
From there, the strategy unfolded, and we applied our tried-and-tested SEO techniques to optimise the new website, build its online authority within the industry, and drive new traffic to its site.
And our efforts paid off. In twelve months, the company had an increase of 525% in organic traffic. The results exceeded the team’s expectations and demonstrated the effectiveness of our SEO approach.
What we did
Key Deliverables of the SEO Project
- Website audit
- Keyword strategy and competitor research
- New website design and development
- Google services set up
- Reporting setup
- Content strategy
- Google Business Profile optimisation
- CRO and tracking
- Citations campaign
- Monitoring & reporting walk-through
Generating Leads for the Graphic Design Industry
We're specialised in generating graphic design leads for businesses all over the UK. Whatever services you offer, from logo design to graphic and web design, we can help.
